About Us
shifting to a wellness, fuelling and strength mindset
At Barbell Nutrition, we believe food and exercise should fuel and enhance your life, not control it. Founded by Shevi Zeff - a strength, powerlifting and nutrition coach - our mission is to help people eat with confidence, build strength, and feel better in their bodies.
we get it
We understand what it is like to always chase the next diet, to feel stuck in cycles of restriction, or to believe that being smaller is the only goal.
Our approach is different.
We focus on balanced, evidence based nutrition and strength coaching that helps you reach your goals in a sustainable way, without giving up the foods you love or the life you want to live.
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Whether your goal is to lose weight, get stronger, compete in powerlifting meets, or simply feel more at ease in your own skin, Barbell Nutrition gives you the tools, structure, and support to create lasting change.
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Because at the end of the day, it is not just about the number on the scale. It is about building a body and a mindset that make you feel strong, confident, and capable.